Meet the Team | Nimbler. Crystal Petersen

A design thinker and huge fan of mind mapping, it’s no surprise that collaborative problem solving guides Crystal Petersen’s active approach to client work. As we cheers to her first official week as a part of our crew, take a few minutes to get to know Crystal in this abridged Q&A.

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2020 — The Year of Abrupt Maturity | A Special Edition of On Record

The disruption of 2020 has been one that requires daily strategy adjustment, outward grace and patient pivot. At our ‘all minds’ meeting in late January we sat together in our studio space, retrospectively highlighting the shared wins and failures of the prior year. 2019 was one of significant growth, no doubt. In contrast, 2020 has been one of abrupt maturity. Join us for this special edition of On Record.

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On The Future of Distributed Work

At the onset of the pandemic, we openly embraced our studio hiatus. Safety and separation felt comfortable and respectful and we were determined to make WFH work for our team. It wasn’t easy to break down walls and re-establish boundaries, norms and conversation, but we’ve collectively worked towards making working anywhere accessible for everyone on our team.

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Pivot in Practice | no.5

This is the fifth edition of Pivot In Practice | Short Perspectives on Brand Momentum in COVID-19 Times. Through this series, we aim to address some of the frequently asked questions to deliver relevant strategies and marketing solutions to help our teams get through this together. Question no.5 How do we leverage video to enhance campaigns, long-term?

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Team Perspectives | Toasting Maria Royal on Year Two at Nimble.

Today we toast Brand Strategy Manager, Maria Royal on her two year workiversary. Maria is our wizard behind the screen here at Nimble., widely responsible for orchestrating the many thought perspectives, project wrap-ups and team shares written on this site. Her words are just magic and her energy brings joy to our [now digital] workspace daily. Read on for some special words from our Nimble. crew.

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Pivot in Practice | no.4

This is the fourth edition of Pivot In Practice | Short Perspectives on Brand Momentum in COVID-19 Times. Through this series, we aim to address some of the frequently asked questions to deliver relevant strategies and marketing solutions to help our teams get through this together. Question no.4How do we deliver an impactful virtual tour experience?

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Pivot in Practice | no.3

This is the third edition of Pivot In Practice | Short Perspectives on Brand Momentum in COVID-19 Times. Through this series, we aim to address some of the frequently asked questions to deliver relevant strategies and marketing solutions to help our teams get through this together. Question no.3How do we keep our communities connected right now?

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Team Perspectives | Dallas Celebrates Year One

This month, we’re celebrating Brand Designer Dallas Ford’s first workiversary with the Nimble. crew! A talented creative who is passionate about design’s ability to transform space, help us celebrate Dallas’s first year at Nimble. with a virtual cheers! Learn more about Dallas’s first year with Nimble. in this 2 minute Q&A below.

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Pivot in Practice | no.2

This is the second edition of Pivot In Practice | Short Perspectives on Brand Momentum in COVID-19 Times. Through this series, we aim to address some of the frequently asked questions to deliver relevant strategies and innovative ways to help our teams get through this together. Question no.2How do we deliver marketing messages that are both sensitive and forward thinking?

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Pivot in Practice | no.1

During this unpredictable season, Nimble. is launching a recurring series, Pivot In Practice | Short Perspectives on Brand Momentum in COVID-19 Times. Through this series, we aim to address some of the frequently asked questions to deliver relevant strategies and innovative ways to help our teams get through this together. Question no.1 What is worthy content in confusing times?

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On Building an Effective Marketing Center

Nimble. had the great pleasure of contributing to long-time collaborator, Aquila Commercial’s digital Learning Center with a thought leadership article centered around the topic of building effective marketing centers for commercial properties. Read on.

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Part One | A Decade in Reflection

As we focus ahead to 2020, we reflect not only on 2019 highlights but on our first decade in commercial real estate (CRE) and our first five years in business. What have we learned? Read ahead to uncover what Kentucky native turned Atlanta entrepreneur, Nimble. CEO and Creative Director, Candice Riley Campbell had to share in this month’s special A Decade in Reflection entry.

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STORY 2019 Recap

This year, Brand Strategist and Copywriter, Maria cleared her schedule, packed her bags and headed to Nashville for STORY — an immersive, two-day conference-style gathering designed to inspire, challenge and equip artists, creators and storytellers who work in a variety of industries.

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Five Years in Reflection

Five years. It’s funny how the feeling of five years varies greatly based on point of view. To my seven year old, five years is more than his lifetime of memories. As a 26 year old weighing the risk of following my heart to pursue entrepreneurship and give up the former five years of rising the corporate ranks and overcommitting to everything to become something, five years was my self-granted window. An entry by Candice Riley Campbell.

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Nimble. Wrap Ups | Powers Ferry Landing West

When Powers Ferry Landing West owners NORO and Pope & Land approached Nimble. to create an economic solution for a stand-out experience capable of enhancing prospective tenant tour paths, we visioned a bold resolve in a sea of the same along Atlanta’s Cumberland corridor.

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IDEO’s Cultivating Creative Collaboration Course In Review

Over the course of the five weeks, Stephen participated in IDEO U’s Cultivating Creative Collaboration course, learning methods for guiding teams through uncertainty and encouraging colleagues to forge ahead into new territory by intentionally designing for moments where ideas can be shared, built on and evaluated in a safe space.

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